Point & Buy

Posted By David Miller - Monday, February 27, 2012

Imagine being able to find out about (if not buy) almost anything you see in the street.  The future for Smartphone-toting consumers will be that they can point their phone at virtually anything...a pair of sunglasses someone in the street is wearing, or perhaps a dress or T and be told where they can get it and for how much. ..


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Tips from the original 'Ad Man'

Posted By David Miller - Friday, February 17, 2012

David Ogilvy, is without doubt, one of the most notable and famous "ad men' the world has seen to date. He certainly influenced my early days as a budding creative director and to this day still inspires great work. The Sydney Morning herald recently published a great article where Ogilvy gives a list of 12 tips for copywriting a great ad. His tips were originally intended for a Mr Calt who expresses an interest in David Ogilvys methods.  ..


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